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As a speaker and formerly as a real estate sales person my name has always been one of my biggest assets. Now this is not because my name is particularly glamorous, certainly not because it's easy to spell, but just simply because that's how most people remember me.

I've always preferred that people remember me by my name because that is going to be the one constant through my life. I've worked for and owned different real estate agencies and have had several other companies myself Read more...Link

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Characteristics of Opt-in and Permission Based Marketing

Section: Money Guide - Category: Online Business
Written by Joel Christopher

There is another aspect to Internet marketing that makes waves to those who are starting up in the business. It is called opt-in and permission based marketing. It works so well because it is something that possesses three characteristics that is not that emphasized in other techniques of Internet marketing.

Opt-in and permission based marketing is clearly a star in its own right when it comes to converting your prospects into buyers. This is where much of the favorable client and businessman relationship flourishes well. Briefly, we describe here the three characteristics of opt-in and permission based marketing.

Personal

This is definitely the first adjective in the magic three. Personal correspondence never fails to get the consumers' attention. Just put yourself in the position of your lead. Wouldn't you be j

ust as exasperated opening another cold and uncaring email that is just obviously trying to siphon off some of their money for selfish pursuits?

If you want to be an Internet marketer with an effective opt-in listing, you must treat your leads like human being