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Newsflash

E-tailers have a lot to learn from traditional retailers. It seems that well-known eCommerce sites get away with atrocious usability mistakes simply because the internet as a shopping medium is growing so fast. Web managers may think that because sales numbers are up they must be doing everything right. For many online stores, nothing is further from the truth. Below I've listed what I consider to be the worst practices of eCommerce sites these days.

Requiring Login to Order: I would agree with Get Elastic's Linda Bustos that this is one of many e-tailers' favorite usability mistakes. Requiring registration is very obnoxious, especially when you have yet to establish any relationship with a retailer, and you have not idea if you'll ever purchase again.

Not Showing Shipping Prices Upfront: I've abandoned dozens of online orders because of this. Sure, asking for the customers address may ensure a more accurate shipping cost for you,Read more...Link

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Benefits of Social Media Optimization for Websites

Section: Money Guide - Category: Online Business
Written by Arturo Patel

Although it has been around for sometime in our society, social media optimization (SMO) is a new concept in the field of website marketing. Men are social creatures and have a craving to stay with like-minded people. These like-minded people form a group and eventually lead to a society. Similar concepts are followed in the online world.

Previous Techniques

Previously, online marketing techniques were different. Webmasters used different SEO techniques for getting top ranks in search engines. High rank made it a possibility for their website to come in the visibility of their desired audience. Eventually, it could lead to monetary benefits. However with social media optimization, you can reach every corner of the globe both as an individual and a company.

Single Platform For Dissimilar Business Minds

Facebook.com, del.icio.us, Furl, technorati, digg, bloglines.com and similar other online social forums provide us with an excellent opportu