RSS Subscribe 19 Secret Strategies of eBay Powersellers, Part 2
As if you haven't already heard, millions upon millions of people of people buy and sell on eBay every single day. Some only make a few sales here and there. Others have figured out what it takes to become "Powersellers." Powersellers are the very small minority of eBay sellers that do at least $2,000 per month in sales on eBay and maintain a 99% positive feedback rating. Powersellers are the ones that really know what they're doing and if you really want to be successful on eBay then follow the secrets they revealed to me.
So, what are the secrets, tips and tricks that will cause you to become a Powerseller as well?
Well, I'll be completely honest with you... I may be well on my way but I'm not a Powerseller yet. However, one thing that I know from creating several successful businesses is that if you want to become the best at something, you need to copy those that are already successful, ask them to mentor you and ask questions and take notes. And now I am going to ta
ke what they taught me and pass it on to you.
This is part two of a four part article series. You will find links to the other parts of this article series at the end of this article.
SECRET STRATEGY #6 - TAKE THE HENRY FORD APPROACH
Every single Powerseller that I spoke with had a systematic approach to dealing with everything from posting listings to packaging and shipping items. For example, with regards to packaging and shipping, more than a few Powersellers told me that have their computer set up on the far left of a workbench, then down the line to the right was a printer, then their products and then packing materials. They simply work their way down the line from left to right. The same thing goes with orders. Personally, most of the products that I sell are informational so I have my customers place an order and my autoresponder automatically sends them their product. Takes me nothing to do this. Basically, you want to set up a system that does not change and which you could practically do in your sleep.
SECRET STRATEGY #7 - USE THE RIGHT PHOTOS
One of the things that I love to do on eBay is search for things that I know that I want to buy for myself. However, what I do is that I look for the auction listings where the seller doesn't really know what they are doing. A lot of sellers use the bad photos and post them in their listings. A bad photo can cost you bidders. Few bidders = less money. So, make sure that your photos look good and effectively represent your product and ask yourself if the photo would make you want to buy the product. If you don't know anything about taking photos, ask a family member of friend to help you out.
Also, check out your competition and see how the sellers with the highest bids take their photos. Many Powersellers that I spoke to said that the best backdrop that they use for their photos is a light blue backdrop because it catches the buyer's attention as they are browsing eBay without being distracting or repulsive. And be sure that the photo is well cropped. This is one of the biggest mistakes that sellers make for two reasons: 1) the buyer cannot easily see the product when they're browsing because the photo is all "dead space" and 2) larger photos (large file size) take much longer to download. This is why it's critical to use an image optimizer, use as few photos as possible and make them as small as possible while still forwarding your listing. Remember that most Internet users still use slow connections (although you should not worry about this if you are selling items to buyers that you are relatively sure have fast Internet connections like high-tech computer items or plasma screen TVs.)
SECRET STRATEGY #8 - DON'T SELL AN ITEM JUST ONCE, SELL IT A THOUSAND TIMES
It takes just as much time to post a listing for one item as it does to post a listing for 10,000 items. In fact, it takes much less time. For example, you could go to an auction and find one item to sell or you could take the same amount of time to find a produc
 Comments |
|
|
|
3.22 Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."
| < Prev Article | Next Article > |
|---|