• Section: Increase Traffic - Category: Domain Name
• Written by Lois S.

All the good ones are taken. The really good ones, that is. Butthey don't always stay taken.

Domain names often come back onto the market. Even before theydo, domain name prospectors are sifting through them to find thegold domains among them.

Why domain names become available again

Thousands of domain names expire every day. Other domains areoffered for sale. The reasons are varied:

Carelessness

The webmaster forgets to renew the domain by the expiry date.

The email address that the domain is registered with becomesinvalid, and the domain name registrant doesn't receive therenewal notices.

- Lack of need or funds

- The company that had registered the domain goes out ofbusiness.

- The website owner loses interest in or doesn't have time forthe website.

- The website owner doesn't have funding to continue the websiteventure.

- The domain name registrant registered numerous domains onspeculation and could

Profit

- The domain name registrant may realize how much a domain isworth and decide to sell it.

- The domain name registrant may have registered the domainbecause of its potential worth, with the aim of selling it later.

What makes a previously registered domain name valuable?

In July 2005, the domain name website.com sold for $750,000, thehighest-valued domain name sale this year. Why would anyone payso much for a domain when they could register a new domain forunder $10?

- Instant traffic

If the domain name previously pointed to a website, searchengines have already indexed that domain name. Other websitesprobably still have links to that domain. If the domain islisted in directories, these links bring in even more traffic.You register the domain, and the work getting incoming links hasalready been done for you.

- Surf value

Sometimes web surfers search by typing generic words followed bydot com (or other extensions) into their browsers, for example,dogs.com. This particular domain name redirects to the websitefor a company that sells pet products and services. A domainname like this constantly brings visitors to the website withoutthe cost and effort of advertising and marketing.

- Easy to remember

Your company name may not be memorable, but domains such asdogs.com and website.com are. People are more likely to returnto a site or pass on the name to their friends when they caneasily remember it.

How to find domains pending expiration

You decide to join the gold rush for valuable pre-registereddomains. Finding expiring domains is the first step, but youalso need to research domains that are about to come back on themarket.

Lists of domains pending expiration

At these websites, among others, you can search for domainscontaining keywords you enter. At expireddomains.com, theresults contain domains that are currently available, soon toexpire, on hold, in the Redemption Grace Period (RGP), or forsale by their registrants. Extensions searched: .com, .net, and..org.

The domainsbot.com database searches .com, .net, .org, .info,and .biz extensions for domains that are available, for sale, orexpiring.

Domain research

You can find some (but not all) incoming links to a domain byentering "link:siteURL" (replace "siteURL" with the domain name)into Google or Yahoo. When you find the links, follow them tosee what types of sites link to the domain. How would you feelabout having these particular sites linking to your site?

Also look into any possible problems associated with the domain.Search engines may have banned the domain if the previous sitehad controversial search engine optimization techniquesemployed, such as the use of hidden text or links. Check thehistory of the site at a domain name via the WayBack Machine. Ifthe domain previously pointed to a site with gambling or adultcontent or a lot of affiliate links, or if it employedquestionable search engine optimization techniques, searchengines may have banned the domain. Aside from the possibilityof a domain being banned, you may not want incoming links fromsites

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3.22 Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."